Generative artificial intelligence (AIGC) continues to heat up, lowering the threshold for "beautiful photos"
Generative artificial intelligence (AIGC) continues to heat up, lowering the threshold for "beautiful photos"
9.9 yuan’s set of personality photos all say "good-looking"

The explosion of AIGC application also reflects the increasingly mature application of AI big model technology. Mango TV has begun to organically combine VR (Virtual Reality) content with virtual shooting. The picture shows citizens experiencing VR equipment during the China New Media Conference. Changsha Evening News All-Media Reporter Zhou Shuzhen Photo
Changsha Evening News All-Media Reporter Liu Pan Intern Yang Jie
As long as 9.9 yuan is needed, who can resist the "temptation" of beautiful photos? After ChatGPT, a new AI screen-level application, "Miaoya Camera", was once again on fire, and it still appeared on most people’s favorite selfies. Many users waited in line for several days, which once caused the server to be paralyzed …
It turns out that "Miaoya Camera" is a photo generation tool based on AI technology. After adding a personal front photo, upload 20 photos and pay 9.9 yuan, you can have your own digital avatar; Then, choose different styles in the template, and you can quickly generate personal photo.
In recent years, with the explosion of Generative Artificial Intelligence (AIGC), not only has there been a "storm" on the network platform, but this wave has also begun to sweep across all walks of life related to content production, which has also driven some industries with high digitization and rich content requirements to take the lead in making breakthroughs in scene application. Many Hunan enterprises are actively embracing AIGC and exploring new opportunities for industry development.
An application "Miaoya Camera" is "over the top"
Searching for the discussion about "Miaoya camera" on the Internet, the word with the highest frequency is "good-looking". Most users are also eager to show their good looks on social networks. Therefore, the popularity of AIGC technology has begun to provide a lower threshold for "beautiful photos".
According to public information, the target population of China photo market will exceed 200 million in 2023, and more and more people are willing to pay for personalized photo.
If you take a photo online, consumers usually have to pay a high price. The reporter searched for "photo" keywords on the e-commerce platform, and most shops were divided into 500 ~ 2,000 yuan, 2,000 ~ 4,000 yuan, and then more than 4,000 yuan. Relatively speaking, cutting-edge photography institutions such as "Innocent Blue" and "Hippocampus", which are at the lowest level, still need a price of 200 ~ 800 yuan.
Compared with the high price of stores, "Miaoya Camera" only needs 9.9 yuan to get a set of cost-effective photo, which makes consumers eager to try.
After trying out the program, the reporter found that it is expected to take 4 hours and 15 minutes to generate photos, showing that there are 2076 people in front of them. According to this time and the number of people, each person’s production time is about 10 minutes.
Gao Qi Zhen, a college student, generated her photo and sent it to her circle of friends. She told reporters that many friends in her comment area said that the similarity was very high, and some students said that the appearance was far from each other. On social platforms, many users share the photo generated by Miaoya, and they will attach a sentence: "The photo generated is really beautiful, but it is not quite like me when you look closely."
The explosion of AIGC application also reflects the increasingly mature application of AI big model technology. The reporter found that it is precisely because AIGC can generate data content in different modes quickly and flexibly that it has gradually become a new engine for the innovation and development of digital content.
An emerging application scenario in one direction has been accelerated.
From generating copywriting to painting, composing music, writing papers, and even now, you can produce photos and digital people in two places … With the practical application of AIGC gradually entering the public’s field of vision, it has driven subversive changes in various fields and brought more imagination to the life of every ordinary person.
A number of companies began to compete to enter the AIGC track. For example, Baidu launched "ERNIE Bot", a tool that allows users to obtain interactive search results; Iflytek launched "iFLYTEK Spark", which not only has strong knowledge answering ability, but also helps users to generate high-quality articles and reports.
In fact, in recent years, the application scenarios of artificial intelligence technology in Changsha have also continued to expand. Some industries with high degree of digitalization and rich content demand have also taken the lead in making breakthroughs in scene application.
In the industrial field, Zhongke Yungu uses "big model+industry knowledge" and "big model+multi-AI application" to build an AI "auxiliary cockpit" and realize the application of intelligent management, intelligent scheduling, intelligent production, intelligent warehousing, intelligent diagnosis, intelligent service and other vertical business fields based on big model.
In the medical field, Wisdom Eye released the large model of multi-modal medical artificial intelligence, and adopted the technical route of combining knowledge map with large model. Compared with the simple use of large model technology under the condition of 50 billion parameters, the accuracy of answering medical questions was improved by nearly 10%.
In the field of cultural tourism, Hunan Wenwu Technology has been deeply involved in the innovative research and development of application scenarios of "culture+technology+industry", and the "Digital Virtual Interactive Experience Project of Cultural Relics" created by its team won the first national prize of the "Meta-Universe+Data Application" track of the 2023 World Artificial Intelligence Conference-National Digital Business Competition.
A fertile soil helps cutting-edge scientific and technological achievements take root.
The rapid development of artificial intelligence drives the evolutionary iteration of enterprise products.
The reporter found that in Mango TV’s newly upgraded variety show "Full Acceleration 2023", the game setting of "Accelerated City" was introduced, and VR (Virtual Reality) content was organically combined with virtual shooting. In this regard, the person in charge of multimedia algorithm of Mango TV Intelligent Algorithm Department said that this kind of shooting is the first time in China, and most of the space scenes are drawn by AIGC and then processed by designers, thus greatly improving the production efficiency of products.
Digital man and meta-universe are in the ascendant. When it comes to AIGC, Malanshan has taken the lead. In the 2023 China New Media Conference, there was a summit forum on "AIGC Development and Opportunities" to discuss how the video cultural and creative industry can be deeply integrated with AIGC.
In this regard, Zhou Suyue, chief technical expert of Malanshan (Changsha) Video Creative Park, said that by 2022, Malanshan had formed a complete chain in the field of meta-universe. "The content ecology is AIGC, the infrastructure ecology is a big model, and the blockchain and AI rendering have built a complete ecosystem model." It is noteworthy that the original AIGC production line in Malanshan was awarded the first prize of the State Administration of Radio, Film and Television in October 2022 after it was produced in March 2020.
At the Yuelu Summit of the Internet in 2023, Tobee Wu, Chairman of Wanxing Technology, said that in the AIGC era, the big model will be used as an infrastructure to empower thousands of industries and help the rapid development and iterative launch of software products. Just last month, Wanxing Technology and Xiangjiang Laboratory joined hands to build Web3.0 and Meta-Universe Innovation Research Institute. In the future, the two sides will jointly promote the transformation of talents, technologies and application achievements in key directions such as AIGC and Web3.0.
Algorithms, computing power, data and scenarios are the four major elements of developing AIGC industry. At present, Changsha is making every effort to build a global R&D center city. At present, Changsha has the opportunity to seize the development opportunity of AIGC industry, fully promote the digital economy of Changsha to a higher level, and let more cutting-edge scientific and technological achievements take root by virtue of the advantages of video creative industry scene represented by Malanshan, computing talents represented by Xiangjiang Laboratory and computing power represented by National Supercomputing Changsha Center and Changsha Artificial Intelligence Innovation Center.
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